ABOUT US
The One Percent refers to the wealthiest 1% of individuals worldwide, those who command significant economic, cultural, and social influence. This exclusive group includes billionaires, multi-millionaires, and Ultra-High-Net-Worth Individuals (UHNWIs), typically defined as having a net worth exceeding $30 million.
As a luxury media platform, The One Percent is dedicated to covering the world of high-end brands, private investments, and ultra-exclusive experiences. From bespoke fashion and fine jewelry to luxury real estate and superyachts, we provide insight into the lifestyles, trends, and strategies shaping the ultra-wealthy.
Beyond material wealth, the One Percent drives global luxury markets, influencing industries such as technology, real estate, fine art, and philanthropy. Their demand for unparalleled quality, personalization, and discretion sets the standard for the future of luxury.
At The One Percent, we bring our audience into this elite world, curating content that showcases the most exclusive experiences, investments, and innovations designed for those who redefine what it means to live at the highest level.

WHO WE ARE
The One Percent is a global luxury media platform that provides an exclusive window into the world of Ultra-High-Net-Worth Individuals (UHNWIs), elite brands, and high-end experiences. We bring together the most sought-after insights into luxury real estate, private aviation, bespoke fashion, rare collectibles, and high-value investments, delivering content that speaks directly to the world’s most affluent and influential individuals.
With a commitment to excellence, exclusivity, and innovation, The One Percent goes beyond conventional luxury reporting. We don’t just cover trends—we set them, curating content that defines what it means to live at the highest echelon of wealth. Our editorial approach is rooted in storytelling, research, and a deep understanding of the desires, behaviors, and aspirations of the world’s elite.
Our audience includes billionaires, entrepreneurs, investors, and tastemakers who seek more than just luxury; they seek experiences that redefine status, craftsmanship that transcends time, and investments that shape the future. Through high-quality journalism, expert analysis, and exclusive interviews with industry leaders, The One Percent provides the ultimate guide to the world of the ultra-wealthy.
From invitation-only events to off-market investment opportunities, we offer a rare look into the realms of stealth wealth, discreet luxury, and the evolving landscape of high-end living. We connect brands with the elite, delivering insights that shape the future of luxury across fashion, travel, real estate, and beyond.
At The One Percent, we don’t just observe luxury—we define it.